Payor Business Manager

Pfizer — India - Ahmedabad

ROLE SUMMARY The Payor Business Manager (PBM) is a strategic role responsible for unlocking untapped business opportunities across Government institutions within the assigned region. The PBM drives advocacy and formulary inclusion for Pfizer’s Vaccines portfolio by engaging key opinion leaders (KOLs) and institutional decision-makers. This role is accountable for the end-to-end management of designated Government accounts, including performance oversight, stakeholder relationship development, and execution of tailored engagement strategies. The role holder would collaborate closely with cross-functional partners including Sales, Account Management, Marketing, Medical and Access teams to ensure comprehensive support for each account and to identify and cultivate incremental revenue opportunities. ROLE RESPONSIBILITIES Strategic/Policy Develop and execute strategic plans for institutional sales in key Government accounts across the region, with a short-, mid-, and long-term business outlook. Drive scientific and educational engagement with HCPs and institutional stakeholders to support the adoption of Pfizer’s vaccine portfolio. Serve as the single point of contact for seamless and compliant coordination between Sales, Marketing, NAM and medical teams to ensure unified execution in Government accounts. Lead regional sales analytics and market intelligence efforts focused Government accounts to identify trends, forecast demand, and inform strategic decisions. Collaborate with Sales and Marketing to develop product positioning strategies for focused Government institutions, ensuring timely stock liquidation and sustained demand generation. Operational/Process Account Management: Manage prioritized Government and institutional accounts by tracking tenders, monitoring account performance, and ensuring timely responses to procurement opportunities. Stay abreast of evolving procurement policies, competitor positioning and institutional selection criteria to ensure Pfizer Va

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